General info
About the conference
In February 2009 Poland will become the centre of neuromarketing world! 30 speakers and up to 300 participants will gather in Cracow, in the beautiful Manggha Center, to take part in the conference where such an impressive number of experts from all over the business world will discuss the most intriguing issues in the field of marketing, focusing on the newest technologies in advertising research. Apart from the fascinating sessions and round table discussion, participants will be offered the opportunity to take part in exceptional workshops and two big social events in the evenings. While discussing the future we will create history. You can become a part of it.
Why it's worth it?
- The biggest neuromarketing event ever in Europe!
- Top managers from USA, Australia, Poland, Germany, UK, Denmark and France will present.
- Presidential debate on the future of new technologies.
- Mind-opening sessions on: NeuroPerspectives, NeuroAdvantages, New Insights, Neuro Science, NeuroAds, NeuroMedia, NeuroShowbiz, NeuroPolitics
- Workshops on eye tracking and in-store behaviour conducted by famous world experts
- This one is a secret...
Accomodations and directions
Latest news and annoucements
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2009.01.22
VIP comments on NeuroConnections
"Neuroscience is a huge progress on the journey to better understanding of our consumers. I believe neuromarketing will soon become as necessary to evaluate the potential of certain Marketing communication tools as X-rays, ultrasonography or tomography in Medicine to patients'
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2009.01.15
Documentary on neuromarketing
French journalists will be shooting a documentary on neuromarketing at NeuroConnections 2009. The documentary will tell about the evolution of neurosciences, the possible applications of the techniques, the ways of running experiments and the future of these innovative techonologies. The
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2008.12.02
Unseen is unsold
According to the Point of Purchase Advertising Institute, 74% of all purchase decisions in mass merchandisers are made in store. To put it simply, unseen is probably unsold. But in today’s cluttered retail environments, brand awareness is not enough. Marketers